Digital Marketing

Are you not seeing the results you aim for despite your advertisement and marketing investments? You’re not alone. Many businesses fail because they cannot reach new audiences, drive their desired results, and bring their marketing campaigns to the next level. A good marketing strategy in the digital world is not always easy to achieve, especially without proper guidance from real experts with years of experience.

Growing your online presence is only attainable with a sound digital marketing strategy. Let’s help you build yours today with our blogs. Read about digital marketing trends that you should add to your marketing plan to get ahead in 2022. Find what you are looking for when structuring a strategy that works for your business. Check out the blog posts below.

YouTube Advertising is a video marketing platform that allows businesses to promote their products or services to a targeted audience on YouTube.

A Comprehensive Guide to YouTube Ads

Category: Digital MarketingBy Brad RussellMarch 31, 2023

YouTube is an incredible platform, but many people, including some marketers, take it for granted. According to the latest reports, YouTube is home to over 2.6 billion global users monthly.

Origin Digital keeps an eye on your future needs while providing your business with a measurable digital marketing strategy to build your success now.

Digital Marketing vs Digital Selling: Which Will Win You More Sales?

Category: Digital MarketingBy Brad RussellFebruary 9, 2023

For several business decision-makers, digital marketing is an expense rather than an investment. It’s a belief that needs to be dispelled once and for all. That’s because many decision-makers tend to reduce their marketing budgets to give way to other business activities in hopes of increasing sales. But the truth is that digital sales and…

5 SEO and Digital Marketing Trends to Master in 2022

Category: Digital Marketing, Search Engine OptimisationBy Brad RussellDecember 14, 2021

There are always new and sometimes unexpected trends in the Search Engine Optimisation and Digital world every year. These changes often have a massive impact on the future of marketing. 2021 was indeed a tumultuous year, yet there’s always something to look forward to in the digital marketing trends in 2022. So, without further ado,…

Retargeting has become a popular online advertising tactic.

What is Retargeting and Why It’s Essential for Your Brand

Category: Digital MarketingBy Brad RussellSeptember 1, 2021

It’s estimated that 96% of people go to a website when they are not ready to make a purchase. Out of that number, only 2% convert from first time visitor to a buyer. That is a low conversion rate, and surely, you want more than that for your business. So how do you make these…